If you’re going to be attending a lot of local markets in the summer as a way to boost sales and exposure for your business, there are a few things you should know and prepare for so that your staff and your patrons can stay cool to the best of your ability.
To help you see how this can be done, here are three tips for keeping your booth cool at outdoor business events in the summer.
Set Up Fans And Misters
Air flow can work wonders when you’re stuck in the heat. So if you aren’t set up in an area that’s likely to get a natural breeze during the day, bringing your own fans can help to get this air moving and help your staff and others cool off when they are visiting your booth.
Along with using fans, you can also use misters or other forms of water to help you cool off even better. If you’re able to have water coming to your booth, purchasing a misting system and installing it around your booth can help everyone feel so much cooler when they are near your area. But even if you can’t have a hose with water supplying misters, having cool water in a bucket that people can dip their bandanas in or splash on their face can be a great help, too.
Create A Lot Of Shade
While the coolest temperatures are going to be in the places where air conditioning is available, if your booth is outside and you can’t get to the a/c, creating as much shade as possible can be beneficial as well.
If the booth that you’re using already has something overhead that gives you shade, this is great. But if there’s a chance that people will be lined up around your booth as they wait to get in and see what you have to offer, trying to find a way to extend this shade can encourage more people to come into this space. You may see if you can put up an additionally canopy or try to situate yourself near trees that offer their own shade.
Provide Something Cold To Eat Or Drink
For your staff that’s going to be spending all day outside at your business’s booth, it’s going to be vital that you’ve provided cool drinks for them to stay hydrated. But along with this, something else that you can do to help others stay cool and entice them to come see what you’re selling at your booth is to provide other cold food or drinks for visitors.
While this doesn’t have to be extravagant, like a small bottle of water or a popsicle, these things can work wonders for keeping people cool and getting them to come to where you’ve set up your booth.
If you’re going to be doing outdoor events for your business this summer, consider using the tips mentioned above to help you learn how you can best keep your booth cool.