Link building is undoubtedly a crucial part of your SEO campaign. It not only helps with acquiring the right traffic but also helps establish relevant authority for your website online.
As such, Google loves backlinks. According to Google’s Webmaster’s Guidelines, links should not be bought. It clearly specifies that bloggers should link to your website on their own.
Nevertheless, acquiring natural links is very tough. Alternatively, you can make use of Guest Posting such as https://outreachmonks.com/guest-posting-services/ to acquire quality backlinks directing to your website.
This is how you do it…
- Search For Niche-Relevant Guest Posting Opportunities
The very first step towards building a good link profile, which brings in positive results, is to identify influencers within your niche. Although it may sound cliche, you may need to create a pen and paper list for the potential guest posting opportunities.
- Refine Your List
Once you have a list ready with you, it would be a wise decision to filter them out. This is necessary because, you need the best to build a really good link profile for your website. An effective strategy is to measure the blogs on the basis of various metrics such as DA, TA, CF, TF to ensure that no link is fetched from PBN.
- Ideate Your Content
Now that you have a finalized list of bloggers to be outreached, you should start working on your guest post. It is best that before you actually write your content, you study the blogs that these posts would be published on. According to the experts at OutreachMonks, while ideating your content, you should consider anchors carefully. These anchors help with acquiring links as well as build relevant keywords for your website.
- Start With Your Customized Outreach
A crucial step for your guest posting exercise to be fruitful is outreaching the bloggers. You have the list of bloggers, you have the content idea, and you’ve studied their blog. Reach out to them and tell them in a concise manner how you seek their help. Customize each and every email to personally suit the blogger you are reaching out.
- Meanwhile, Put Your Ideas On Sheet
You may not receive a response from the blogger right away. It may take some time for them to read your email and reply to you appropriately. Meanwhile, what you can do is, put your content idea on paper. Creating content, originally, might even help you follow up with the bloggers if they don’t revert back to you in a couple of days. You can actually share the content as a sample to them to convince them that you can genuinely add value to their blog.
- Track And Measure The Results
Some of the bloggers may get back to you, and some may not. The ones that have agreed to let you guest post on their blog may seem something in exchange, usually money. Once you have a published guest post, you can easily track the link and measure the improvement that your website witness because of this backlink.
Whether you do it to build links or you do it to grow your connections, make sure that you do it in a Google-friendly manner.
